About IDA


Margaret Hosmer Martens founded IDA in 1996 in line with her strong interest in helping all individuals to live to their potential. This commitment has taken her from health projects and famine relief in Sub-Saharan Africa; management consulting for service organizations in Eastern Europe following the end of the Cold War; change management and training for the International Labor Organization, to women’s empowerment ranging from the informal sector in developing countries to national and regional bodies within the European Union.

In 1998 she joined with colleagues in Western Europe and the US who are committed to assisting others to leverage their unique gifts to build a richer and more sustainable world. IDA’s associates are all senior executive coaches who work in Belgium, France, the Netherlands, the United Kingdom and the United States. We presently work in the US, Europe and Africa.